Target Your Dream 100 Account Through Strategic ABM
20X02 builds account-based marketing programs for B2B SaaS companies targeting enterprise or high-value accounts where a single closed deal justifies significant investment in personalized outreach and coordinated multi-channel campaign execution. The agency helps define target account lists based on ICP fit, intent signals, technographic data, and revenue potential, then segments buying committees within each account to map the right message to the right stakeholder at the right stage. Campaign execution spans LinkedIn ABM ads, programmatic display targeting named accounts, account-specific landing pages, personalized outreach sequences, and sales enablement assets built around the objections and proof points most relevant to each account tier. Engagement is tracked at the account level rather than the individual lead level, giving sales teams clear visibility into which target accounts are warming up before a meeting is ever booked. 20X02's ABM methodology helped Vymo land three enterprise deals worth over $500K in the first quarter, achieving a 45% response rate and a 12-week average close cycle across targeted accounts.
Why You Need 20X02 as Your ABM Partner
Target Account Selection
We help you identify and prioritize your ideal customer accounts.
Personalized Campaigns
Custom messaging and content for each target account.
Multi-Channel Orchestration
Coordinated outreach across ads, email, and direct mail.
Sales Alignment
Tight integration with your sales team's efforts.
Our ABM Services
Account Identification
Data-driven account selection using firmographic and intent data.
Personalized Outreach
Custom emails, landing pages, and content for each account.
ABM Advertising
LinkedIn and programmatic ads targeting your named accounts.
Direct Mail
High-touch physical mailers for your most important accounts.
Sales Enablement
Account intelligence and talk tracks for your sales team.
ABM Analytics
Track engagement and pipeline by account.
Our ABM Process
Account Selection
Identify your target account list
Research
Deep-dive into each account
Personalize
Create tailored messaging
Activate
Launch multi-channel campaigns
Measure
Track engagement & pipeline